Breakbounce Streetwear unveils ‘Street Play’, the Spring/Summer 2017 collection
Breakbounce Streetwear, the definitive Streetwear brand, takes to the streets this Spring-Summer’17 and makes every wall on every lane and alley, a stage. With its three signature collections, ‘Street Play’ is a means to express the madcap, the dreamer, the explorer the many, many characters in us all. It goes without saying that this Spring-Summer too, the range embodies the brand’s promise of signature Dutch craftsmanship and contemporary European street fashion nuances.
Inspired by the crazy city life, the excitement, its wonders, its secrets is ‘Downtown Drama’. The collection is all about pop colour trims, asymmetrical hems, patch work, beach prints on tees, shorts, cargos and joggers. It’s city slick, sporty and playful. To create some much needed drama.
When sophistication blends with eccentricities, you get ‘The Cerebral Loony Collection’. Yep, it’s intellectual and quirky. It’s classy yet minimal. Functional yet slick, these are over dyed, yarn dyed, floral, geometric and tiled prints to get you looking like the cool, intellectually quirky dude.
‘Scene 2’ is about a state of transition. Imagine being in between today and tomorrow. The spring and summer. Night and day. Faded prints, disturbed and creased out stripes, vintage washes, burned out prints, over dyed styles dramatically express these transitions. To effortlessly slip in and out of roles.
Hitting the streets this Spring-Summer’ 17 will be a riot. All one has to do is pick the gear, pick a role. And street play. Signature Breakbounce Streetwear utility details and unique design features on pockets, buttons and collars embellish each piece.
The collection is available on Shop.breakbounce.com and across Myntra.com, Flipkart.com, Jabong.com, Amazon.com, Koovs.com and Abof.com. Breakbounce is also available at leading retailers such as Central Stores, Lifestyle, Westside and Globus stores across India.
Commenting on the launch, Sanjeev Mukhija, Managing Director, Breakbounce Streetwear, said “Season on season we have been able to deliver an enhanced experience of Streetwear to the Indian youth through our product offering and communication. This SS ’17 we take a step further in delivering our promise by staying true to our brand’s signature strength and impeccably amalgamating experimental designs with premium fabrics, globally trending silhouettes, fits and erstwhile fashion influences with our ‘Street Play’ collection. We aim to give the urban youth greater access to global Streetwear trends”