The trend-setting diamond jewellery design house from Mumbai 'Yoube Jewellery' who presented its fascinating jewellery at the India International Jewellery Week 2015 recently will now be showcasing in Chennai this month.

“Amare” - European Romance - A fusion of Victorian Grandeur with traditional Indian elements". It is an awe-inspiring line of statement pieces that are feminine, intricate and elegant. You will notice a fabulous blend of victorian charm and daintiness with detailed vintage Indian styles. Perfection dazzles in every design as they are brought out by skilled and artistic master-craftsmen and artisans. They can be worn in multiple ways to suit different occasions as they are detachable.

The collection is light-weight for comfort and made in yellow, white and rose gold, embellished with diamonds, rose-cuts, polki, kunzites, emeralds, rubies and delicate meenakari work. Every piece is lab certified and hallmarked to guarantee value. Straight out from their innovative studio with a dash of creativity comes the collection “Amare”. Precise cuts, stunning styles and unique jewels are some highlights of this debutant collection.

Aakash Barmecha, CEO & Creative Director - Yoube Jewellery, and a graduate gemologist from GIA, says”Jewellery is my passion. I have always wanted to create jewellery so it is pursuing my passion rather than a job. I love making pieces that allow clients to express themselves, but I also like creating designs that provoke the idea of how jewellery should be worn, and that is what ‘Amare’ is all about. I am ecstatic about having been a part of IIJW as it is the biggest platform for jewelers to display their creativity and talent. Now this collection will be showcased in Chennai this month and i am sure it will be well received by our patrons".

'Yoube Jewellery' is known for its extensive know how of exquisite and eclectic jewels those are feminine, intricate and elegant. It is a heritage that has been carried on for 50 years and is now headed by Ashok Barmecha and his son Aakash Barmecha, a gemologist (GIA). In the present day Yoube Jewellery has claimed a niche segment in the Indian & International market scenario and is recognized as a trusted name for premium-quality and flawless craftsmanship.

They work with finest quality diamonds, rose cuts, uncut diamonds, semi precious gemstones and delicate meenakari work. They specialize in single line bangles and necklaces and also offer certified diamond solitaires at competitive prices. One of their fortes is to conceptualize and manufacture custom jewellery as per client’s specifications, innovative and stylish masterpieces that explore new frontiers of creativity.

Yoube jewellery is conveniently nestled in South Bombay’s Lower Parel. A unique setup spread over 8000 square feet, which includes an innovative design studio, a state-of-the-art manufacturing unit and a luxurious boutique. A visit to this charming and private place promises an elite, discreet and bespoke jewellery shopping experience.